Virgin Media has just announced its intention to begin the roll-out of a 100Mb broadband service by the end of 2010. This marks an increase in Virgin top broadband tier from 20Mb to 100Mb in less than two years.
The new speed tier is designed for tech-savvy users who want the very best the internet has to offer, and will act as Virgin Media’s flagship product, within a portfolio of different broadband speeds.
Virgin Media’s chief executive officer, Neil Berkett, has said:
“There is nothing we can’t do with our fibre optic cable network, and the upcoming launch of our flagship 100Mb service will give our customers the ultimate broadband experience… we want to keep giving our customers the very best broadband available, by investing in technological innovation… The launch of Virgin Media’s 100Mb service will be a historic moment and will mean the UK will be comparable to other leading broadband nations.”
The 100Mb service will allow users to download a music album in as little as 5 seconds, an hour long TV show in 31 seconds and an HD movie in 7 minutes 25 seconds.
- In another major development for the broadband sector, Virgin Media will extend its 200Mb pilot to Coventry where it will look to recruit hundreds of customers to test the internet with this “supercharged speed”. The 200Mb pilot, which began in May 2009 in Kent, has been focusing on future technologies and applications, such as home teleconferencing and downloading HD programmes on-demand, which are likely to require fast speeds.
